Celebrating 40 years in business

Many businesses like to celebrate a landmark occasion, especially if it helps demonstrate longevity and success. Last year we were delighted to help long-standing client, Warrener Stewart, celebrate its 40-year anniversary.

Warrener Stewart, an accountancy practice based in London and Edinburgh, has grown enormously since its foundation, and we are proud to have played a significant part in supporting their business growth over the past 13 years.

Making it easy and stress-free

As their outsourced marketing team ie worked on communications and activities to mark this significant 40-year celebration. Initially we presented a variety of ideas for the management team to discuss, then implemented their preferred options including:

• creation of a 40-year anniversary logo to incorporate across all marketing
• branded wine glasses, high quality pens and umbrellas and to present to key clients and staff
• a one-year sponsorship package with a local rugby club
• PR coverage across industry and local media titles
• social media posts and news on the website.

The ie team managed the entire project, ensuring a smooth and timely delivery of all items. This included sourcing and supplying a range of top quality, branded products to gift to the practice’s clients and staff. As part of managing the PR element we also arranged photography at their anniversary party which ensured we had some great images to use on social media posts.

Colin Edney, Managing Director at Warrener Stewart said; “ie has worked closely with us to refine our sales process and define our ideal target audiences, allowing us to tailor our marketing accordingly. Since rebranding and launching our website we’ve seen a substantial increase in directly generated business while the website itself has been an invaluable tool in enabling validation of offline referrals.”

View work carried out for Warrener Stewart in our portfolio.

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